RURAL URBAN DISTRIBUTION NETWORK DEVELOPMENT 

Challenges
  • 16196 farmer suicides were registered in the year 2008
  • Farmers are exploited by the traders as farmers lack information and access to the market
  • Unsustainable use of natural resources
  • High costs of fertilizer and pesticide put small farmers at a disadvantage right from the start, driving them off land while big farmers grow bigger
  • Soil Productivity/ Fertility loss due to the heavy use of chemical fertilizers and pesticides in certain areas
  • High operating cost, ineffective agricultural inputs
  • Health degradation due to low nutritional value crops  
  • Poor interaction between research centres and farmers leading to lack of information/ knowledge about cash crops or high value crops

Strategy
In our farmer development activity we
  • focus on natural farming to develop a production system that sustains the health of soils, ecosystems and people by use organic in house developed bio-pesticides and fertilizer.  
  • set up R&D and training centres for training on in house development of bio-pesticides and fertilizers. 
  • increase the price at which the organic produce is bought from the farmer by optimizing the supply chain network
  • rely on ecological processes, biodiversity and cycles adapted to local conditions, rather than the use of inputs with adverse effects.
  • focus on cattle concentric organic farming. (hyperlink to livestock development)
  • combine Tradition, Innovation and Science to fulfill the rural needs through utilization of cow dung, urine and milk. 
  • make sure the farmers remain centre of decision making process.
  • promote Food Processing by our entrepreneurship development activity. 
  • develop of supply chain with the help of local entrepreneurs and monitoring them regularly.
  • inform farmers about high value crops in collaboration with research institutes such as CIMAP (Central Institute of Medicinal & Aromatic Plants) 
  • train farmers for efficient farming

Result
  • Natural farming improved agricultural performance, nutritional adequacy, environmental quality, economic efficiency and social equity. 
  • Increase in the income of farmers 
  • Better quality of life for farmers
  • Improvement in soil quality 
  • Better quality of food available